Dan Cristo, director of SEO innovation at Catalyst Online, and Duane Forrester, senior program manager at Bing, talk about how brands can rank higher in search results and better interact with customers.
#SESNY: Optimizing Second Screen Engagement: Lessons for Brands From Twitter
Twitter VP Joel Lunenfeld shares new data and examples that show where second screen activation is headed in 2013.
#SESNY: Mobile Marketing: Connecting With Your Audience on the Move
How can brands use mobile marketing to engage with their users, deliver additional value, and foster brand loyalty with a holistic mobile approach?
Virgin Atlantic Delivers Splashes of Red to East Coast Followers
The Twitter campaign sought opportunities to brighten the days of followers who tweeted their woes with the hashtag #FITFOO.
USA Network Lets Psych Fans Determine Whodunit
In the "Clue"-inspired 100th episode of USA's Psych series, fans will be able to vote on how the episode ends.
Eggo Wants Customer Recipes
The initiative, The Great Eggo Waffle Off, is intended to demonstrate waffles are appropriate any time of day.
