Consumers who get their news on mobile devices look for ads that are relevant to the news, according to a new study from mobile ad network Mojiva.

The modern furniture brand is inviting Twitter users to play musical chairs online for a chance to win physical chairs.

The Wayfair Pinterest contest hosted on Pinfluencer showed significant success. According to the company, it saw a 255 percent increase in participants using the platform.

Adelphic Mobile, an ad tech company founded in late 2010, has raised $10 million in a new round of funding from Google Ventures and Matrix Partners. The Boston-based company hasn’t named any of its customers yet, but co-founder Jennifer Lum said the platform is now reaching 20 billion transactions a month.

The jeweler's new Tumblr will include content from various stages in its 175-year history.

The jeweler's new Tumblr will include content from various stages in its 175-year history.

A social media strategy that attracts prospects and over time brings them through the funnel is the best way to deliver long-term ROI.

(RED) launched its first multi-channel mobile giving campaign timed around World AIDS Day and the holiday shopping season.

Groupon has become the official daily deals site of MLB.com through the 2014 season.

New study from IDG Research Services has found that 95 percent of consumers use at least one type of social media.